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Prysm’s Innovative Digital Displays Make TV Debut on CNBC’s Mad Money with Jim Cramer

New Installation Enhances Studio with Stunning Visual Experience, Flexible Design and Low Power Consumption

SAN JOSE, CA | June 15, 2011 

Digital display innovator, Prysm, today announced the company’s first broadcast installation on the set of CNBC’s Mad Money with Jim Cramer. The powerful visual impact of Prysm’s Laser Phosphor Display(LPD) technology combined with its flexibility in configuration and low power use make this innovative digital display an ideal investment for Mad Money to showcase investor data and graphics.

“We’ve always known that a broadcast environment would offer the perfect synergy for Prysm’s unparalleled visual experience on the LPD platform,” said Dana Corey, Prysm’s VP of Global Sales & Services. “Prysm’s ability to deliver stunning images that are crystal clear at every angle in the studio will have a powerful impact on Mad Money’s audience and viewers.”The two newly added Digital Widescreens will enhance the show’s broadcast, both for its in-studio and at-home audience, by delivering sharp image quality and incomparable color and brightness with a seamless, consistent display that is clearly visible from any location in the studio.

In addition to its visual differentiators, Prysm’s displays feature a flexible design platform that can be arranged in any size or shape, enabling Mad Money to install a custom-fit solution tailored to the studio’s layout and design needs.

Prysm’s displays also enable television studios to create a high impact visual experience without the need for special power or cooling infrastructure. Its LPD solutions run off of a standard 110V outlet and use up to 75 percent less power than traditional backlit or projection technology-based products.

Prysm will be exhibiting at InfoComm June 15-17, 2011 in booth #3363.

About Prysm
Prysm, Inc. has invented a new display platform based on the Laser Phosphor Display (LPD) technology that it owns entirely. LPD is a large format freeform display platform that can be organized in any size or shape to support a wide range of complete solutions for a variety of commercial markets. When compared to traditional technologies, LPD offers brilliant life-like and life-size displays which deliver truly immersive experiences, while offering the lowest cost of ownership and meeting the highest standards of environmental impact. Prysm is a privately held company based in San Jose, California with sales offices in New York, Los Angeles, San Jose and London. For more information on Prysm, please visit http://www.prysm.com.

Contact

Shannon Lyman,
Director of Communications

SLyman@prysm.com
+1 859-699-6891