Digital display innovator, Prysm, today announced that the company’s revolutionary Laser Phosphor Display (LPD) platforms will have a unique presence during this year’s National Retail Federation Convention and Expo. Dubbed “Retail’s BIG Show”, Prysm will be showcasing the company’s captivating video solutions as part of an immersive digital display designed to enhance the attendee experience, located in the main lobby of the Jacob K. Javits Convention Center. Additionally, one of the company’s seven-foot tall Digital Mannequin’s will be on display on the showroom floor in the Harris Corporation booth (#3223).
“Prysm’s revolutionary video solutions present a unique, engaging way for retailers to sell, promote and display merchandise, and having a presence at the NRF Convention and Expo clearly demonstrates this point,” said Dana Corey, VP of Global Sales for Prysm. “We are thrilled to work with Harris again, to create such innovative experiences for the show’s attendees.”
Standing 8.3ft wide x 8.75ft tall, Prysm’s innovative video wall located in the main lobby of the event space, will be used to display live streaming tweets from the official NRF Twitter feed. Integrating Harris Corporation’s InfoCaster DOOH technology, the Prysm wall will deliver relevant, real-time information to the event’s attendees as it scrolls the NRF Twitter feed across Prysm’s brilliant, free-form LPD video display.
In further collaboration with Harris Corporation, Prysm will provide one Digital Mannequin to help bring the Harris content to life for attendees visiting the company’s display booth (#3223). Standing seven-feet tall, Prysm’s Digital Mannequins bring content to life by delivering stunning, lifelike, lifesize images that provide an interesting new way for retailers to uniquely display merchandise.
Prysm’s LPD solutions break away from traditional display technologies by offering freeform flexibility, long-lasting performance, lifelike, lifesize and HD imagery that captivates audiences in any setting. Built on solid-state lasers that deliver brilliant image quality and the fastest video content, Prysm’s displays provide striking video viewable from 178-degrees. Running off of a standard 110V outlet and using up to 75% less power than traditional backlit or projection technology-based products, Prysm’s displays create high impact brand experiences without the need for special power or cooling infrastructure.
About Prysm:
Prysm, Inc. has invented a new display platform based on the Laser Phosphor Display (LPD) technology that it owns entirely. LPD is a large format display platform that can be organized in any size or shape to support a wide range of complete solutions for a variety of commercial markets. When compared to traditional technologies, LPD offers brilliant lifelike and lifesize displays which deliver truly immersive experiences, while offering the lowest cost of ownership and meeting the highest standards of environmental impact. Prysm is a privately held company based in Silicon Valley, California with sales offices in New York, San Jose, London and Dubai.
For more information, please visit http://www.prysm.com.


